Updated: July 04, 2013 09:50 PM GMT
Picture: The Guardian
Channel 4 is to air the Muslim call to prayer live every morning during the month of Ramadan.
The broadcaster said it was an act of "deliberate provocation" aimed at viewers who might associate Islam with extremism.
The headline-grabbing move will see Channel 4 broadcast the three-minute call to prayer at about 3am for 30 days from the start of Ramadan on 9 July.
Channel 4 will also interrupt programming four times on the first day of Ramadan to mark subsequent calls by means of a 20-second film to remind viewers of the approaching prayer time.
After that date, the channel will air the 3am call to prayer on live TV, and the other four prayer times will be broadcast on its website.
Ralph Lee, Channel 4's head of factual programming, said: "The calls to prayer prompt Muslims to carry out quiet moments of worship, but hopefully they'll also make other viewers sit up and notice that this event is taking place.
"Observing the adhan on Channel 4 will act as a nationwide tannoy system, a deliberate 'provocation' to all our viewers in the very real sense of the word."
Lee added in an article in the Radio Times: "No doubt Channel 4 will be criticised for focusing attention on a 'minority' religion but that's what we're here to do – provide space for the alternative and a voice to the under-represented.”
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